Thursday, September 19, 2024

WORTH Grant Boosts Homeownership Opportunities for People of Color

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Wells Fargo Foundation Moves San Diego Forward

San Diego Mayor Todd Gloria and Council President pro Tem Monica Montgomery Steppe recently joined nonprofit and civic organizations to launch an expanded effort to help more people of color in the San Diego region become homeowners. Supported by a $7.5 million grant from the Wells Fargo Foundation, the grant was awarded to the San Diego Housing Commission (SDHC), part of the San Diego Homeownership Equity Collaborative.

Homeownership rates for many households of color are significantly lower than other racial groups. For example, an SDHC-commissioned Urban Institute study of City of San Diego households identified homeownership rates of 29.1% among Black households and 35.2% among Latino households, compared with 54.8% among white households.

The San Diego City-County Reinvestment Task Force (RTF) will lead the implementation of the San Diego Homeownership Equity Collaborative’s strategies throughout the San Diego region. SDHC provides staff support for RTF and administers first-time homebuyer programs for the City of San Diego, County of San Diego, and the cities of Chula Vista and El Cajon.

The grant to SDHC comes from Wells Fargo’s Wealth Opportunity Restored Through Homeownership (WORTH) initiative, a $60 million national effort to address systemic barriers to homeownership for people of color. San Diego is one of eight markets across the U.S. to receive a WORTH grant. SDHC and RTF are among the organizations in the San Diego Homeownership Equity Collaborative, which will work to help create an estimated 5,000 new homeowners of color in San Diego County by the end of 2025.

Services and resources for homebuyers of color are expected to be developed, such as credit counseling, down payment assistance, and homeownership navigators. These will expand on the resources that are currently available to help more first-time and first-generation homebuyers. A list of current resources that are available to potential homebuyers, which will be updated, is available on SDHC’s website at www.sdhc.org/homebuyerequity.

www.wellsfargo.com

Danitza Villanueva
Danitza Villanueva
Danitza Villanueva was born in San Diego but spent her youth with her family in Tijuana and grew up on both sides of the border. She has transferred her unique insight of cross-border culture, trends and philanthropy to her business and community interests. Danitza attended high school at The Academy of Our Lady of Peace and became the first woman from her family to graduate from college. She has two degrees, one from Fashion Institute of Design and Merchandising in Fashion Marketing, and a second from San Diego Christian College in Communications. After starting GB Magazine with Esteban Villanueva in 2007, she has gone on to win awards and recognition from the community for her support of helping raise millions of dollars non-profit organizations. Currently she sits on the Board of Directors of the Academy of Our Lady of Peace and resides in East County in San Diego where she and her husband Esteban run DAESVI Publishing, home to GB Magazine, among several other publications.

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